With rising interest rates and low inventory today’s hot topics, many loan officers have begun to question how they’ll not just survive, but thrive in today’s economy, but what we should really be asking is, who cares about the economy?
How can we build rock-solid lending businesses that thrive in absolutely any market? More importantly, is it possible to do that without adding a ton of time and effort to our plates?
In this episode, you’re invited to a complimentary training session on how to supersize your business while working less, PLUS, how to do all that in any economy.
"Screw the economy: you can make it in any market!" -Doren Aldana
How to stop pandering to below-average agents, once and for all How can we build the confidence required to reach out to the top dogs, so we never need to deal with another low producer again?
Why a rockstar Loan Officer Assistant is the key to success What would it take for us to stop trying to do it all and outsource, already?
How to increase our earnings per client If we’re going to work, we might as well get rich, so why not reach for the plumpest, juiciest fruit from the get go?
The last few years have been incredible for mortgage pros, with the refi boom offering up an abundance of low-hanging fruit. However, when that fruit starts drying up, it’s time to start looking for our bounty elsewhere, and the best option available to us is the purchase market.
The problem is, now that we’ve become so accustomed to refis, many LOs just don’t know how to approach the purchase market anymore.
How can we make the necessary shift away from refis before it’s too late? What are the key differences between the refi and purchase markets, anyway?
In this episode, I’m sharing the tidbits you need to know about moving into the purchase space, no matter how long you’ve been relying on refi deals.
Pivoting from refi business to the purchase market is the equivalent of building the mansion of your dreams on a rock solid foundation, not quicksand. -Doren Aldana
The unique benefits of the purchase market What is it that makes purchase such a solid foundation for a business, in the first place?
How to tell if you’re doing it the hard way Is moving into the purchase space really as tough as most LOs make it out to be, or is that just a self-limiting belief we’ve bought into?
1 way to work smarter and faster Does success in the purchase market have a ‘cheat code’?
No one got into this business to be average, but most LOs slide down the path to mediocrity remarkably soon after getting started, and the majority of the time, that’s because of fear.
We aren’t always aware of it, but fear has the ability to stop us from achieving in all areas of life, business included, and if we don’t stop it in its tracks, it can completely sabotage our chances of success.
So, how do we kick that fear to the curb? Better yet, how do we identifywhen fear is what’s tripping us up in the first place?
In this second edition of my ‘Ask Me Anything’ series, I’m tackling your fear-based questions, so you can move beyond them, once and for all!
Own your winner’s identity and operate from a place of victory. -Doren Aldana
How to position ourselves as winners when dealing with Realtors
Could our personalities be preventing more top producers from wanting to work with us?
How to overcome call reluctance
Is there a way to pivot the way we think about prospecting, so instead of dreading it, we look forward to it?
The key to a more consistent pipeline
Are we unwittingly sabotaging our pipelines by clinging to our comfort zones?
With a new year comes the opportunity to redefine our energies, and in 2022, I’m urging you all to adopt the energy of champions.
What would it take for us to believe we couldn’t fail this year? How can we get into the mindset that dictates success is not only achievable, but ours for the taking?
In this episode, I’m sharing how to start thinking like the WINNERS we’ve been called to be, so we can stop doing it the hard way, already!
"If you want to attract the 10s, you’ve got to BE a 10." -Doren Aldana
How to break the cycle of meetings that go NOWHERE
How can we stop regurgitating the same-old, bare minimum speech every other LO is pitching and start showing Realtors the kickass value we bring to the table?
1 way to kick battery drainers to the curb, once and for all
How can we align ourselves with the A-players, so we’re never at the mercy of unreliable Realtors again?
The truth about a rollercoaster income
Is it really normal to have an inconsistent income, or could that be a symptom of a poor game plan?
For most mortgage pros, the very idea of relocating is enough to leave them shaking in their boots.
What would it take for us to feel confident enough in our abilities that even if we had to move across state lines, we would crush it? Is it possible to dominate it in a whole new market, from the moment we step foot on the new territory?
In this episode, I’m sharing how to not only move into a new market, but build a next-level pipeline while doing it.
"It's certainly very doable to reach your income goals in record time, as long as you’re doing it the smart way." -Doren Aldana
How to pinpoint the top producers in a new market
How can we get started on our outreach to the top dogs before we’ve even arrived in their markets?
How to work with the best and forget all the rest
Is there a way to bypass the low-producing Realtors in our market from the get go?
The key to impressing Realtors in the first meeting
So, we’ve enticed top producers into a meeting. How can we ensure it all goes smoothly once we’re in the same room?
When we’re constantly faced with rejection, it’s easy to feel like all agents are primadonnas and difficult to work with, but that simply isn’t true. Agents are human beings, just like us, and getting a good response from them simply requires some understanding on our part.
So, how can we get into the mind of a Realtor? How can we suss out what’s likely to get them hot for what we’ve got, and what should we avoid saying, altogether?
In this episode, I’m diving into the top 3 objections LOs are faced with, and how to overcome them, once and for all.
"Don’t blame, criticize, or cuss agents out for rejecting you. That’s exactly what we do, every time a store clerk asks if we need anything." -Doren Aldana
How to build a connection with top producers
As the saying goes, birds of a feather flock together. How can we show Realtors that we’re in the same league as them?
How to come at a knee-jerk ‘no’ from a power position
How can we fight the urge to crawl into a ball when we’re told ‘no’ and use rejection as a way to start a conversation?
What to say when we’re told to call back later
So, we’ve been told to call back later. Is there a way to keep a top producer on the line just long enough to entice them?
Learn what it REALLY takes to build a THRIVING mortgage business, doing what you LOVE, without relying on cold calling or annoying Realtors. Hosted by Doren Aldana, founder of MortgageMarketingCoach.com and several highly-acclaimed training programs, including the Client Acceleration Formula and the 7-Figure Lender Academy.