Art of Mortgage Marketing

Mortgage rates are rising and inventory is low, leaving most mortgage originators feeling frustrated and defeated. The pressure to engage Realtors has never been higher, and the competition is fierce. But what if you could turn this adversity into your biggest opportunity?

Imagine being so attractive to top-producing Realtors that they are no longer ignoring your calls and rejecting your overtures but actually open, receptive, even eager to speak with you. With the right strategy, you can flip the script so the Realtor needs YOU more than you need them.

How do you make yourself the GO-TO mortgage pro that top-producing Realtors are excited to partner with?

In today’s episode, I will reveal the 3 reasons why Realtors keep turning you down and, more importantly, how to fix it. As a result, you will be able to build profitable relationships with Top Realtors who each send you 1, 2, 3 deals per month like clockwork.

Start by showing up caring and curious, and bring some concern and empathy. People don't care how much you know until they know how much you care. -Doren Aldana

Things you’ll learn:

-How to avoid showing too many "whiskers" and start offering only the "cheese" that Realtors can’t resist

-How to develop a vetting process that positions you as an attractive partner - but not "easy to get."

-How to change your approach from selling to attracting, from chasing to asking quality questions and presenting custom-tailored solutions so you become the only logical choice